After leaving Parsons as a graphic designer, Rich Silverstein, founder of famed ad agency Goodby Silverstein & Partners, is setting foot back on campus for the first time in 50 years. Over time Silverstein evolved from being an art director at Rolling Stone magazine to holding a series of one-year stints at different advertising agencies before co-founding Goodby Silverstein & Partners. Now, 50 years later, he’s coming to Parsons to give a retrospective of his career and impart all that he has learned.
Presented by the BBA SDM program in the School of Design Strategies and Goodby Silverstein & Partners.
Effective February 23, 2023, event guests and/or visitors to the New School are no longer required to provide proof of up-to-date vaccination or negative result from a PCR test and do not need to use the CLEAR app to present their vaccination status.Â
Wearing a mask is recommended but not required on campus.
Committed to amplifying diverse voices, The New School offers more than a thousand public programs and events each year, providing fresh perspectives and unique learning opportunities. These lectures, exhibitions, concerts, and performances feature prominent and emerging artists, activists, and thought leaders.
Â
To receive updates about public programs and events at The New School, subscribe to our mailing list. Visit our Livestream and YouTube channels to watch select events live and recorded.
Rich Silverstein is founder and Co-Chair of Goodby Silverstein & Partners, a highly
awarded advertising agency headquartered in San Francisco. He grew up in
Yorktown Heights, New York and went on to study graphic design at Parsons School
of Design.
Rich was an art director at Rolling Stone Magazine and at a series of
San Francisco advertising agencies before settling at Ogilvy & Mather where he met
his partner Jeff Goodby. They formed their eponymous agency 40 years ago, in
1983.
Rich is a member of the New York One Club Hall of Fame and the Art Directors Club
Hall of Fame, and was awarded the prestigious Lion of St. Mark at Cannes along with
Jeff Goodby in 2019. He and Jeff also starred in an 18-part Master Class series in
2020.
Rich’s passion is cycling. He lives in San Francisco with his wife Carla Emil.
