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Learn from Tinashe Chaponda, CEO and founder of influencer marketing agency Sosani, in a dynamic workshop designed to immerse students in the influencer industry through learning, networking, and hands-on experience.
The session will cover the fundamentals of influencer marketing, strategies for applying to industry roles, and will feature an industry guest to share their expertise. Students will engage in a case study, working in teams to develop campaign ideas and receive real-time feedback from Tinashe and his surprise guest.
The event will be hosted and moderated by Mark Walton, Associate Professor of Practice in Media Management.
Q&A session will be permitted if time permits.
Registration is required.
This is not a public event, only students of The New School will be admitted.
Presented by the Media Management Program at the School of Media Studies at the Schools of Public Engagement.
The graduate, undergraduate, and continuing education programs of the School of Media Studies combine theory, research, production, and management studies, preparing students to succeed in a complex and rapidly changing media and communications landscape. Studying in the world’s media capital, New York City, our students acquire critical insights and cutting-edge technical skills in rigorous topical courses taught by leading scholars and industry professionals. Our alumni find fulfilling careers in a wide range of fields, from film and media-making to media research and scholarship to media company management and entrepreneurship.
Committed to amplifying diverse voices, The New School offers more than a thousand public programs and events each year, providing fresh perspectives and unique learning opportunities. These lectures, exhibitions, concerts, and performances feature prominent and emerging artists, activists, and thought leaders.
To receive updates about public programs and events at The New School, subscribe to our mailing list. Visit our Livestream and YouTube channels to watch select events live and recorded.
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